Job Description

VP, Business Development

We are looking for a proven VP, Business Development, who has experience selling both software and consulting services. The ideal candidate will be eager to be a crucial part of our fast-growing international digital marketing consultancy executive team.

We provide digital marketing services for clients across multiple industries. This position provides a unique opportunity to work in an entrepreneurial environment and where your performance will be highly valued while you spearhead initiatives.

YOU are passionate about marketing in a digital world, ready to make an impact in an entrepreneurial environment and have a BA/BS degree, with 10+ years in the advertising and/or marketing technology industry. You will also have led a sales team and have a history of quota attainment.

The ideal VP, Business Development will have significant, demonstrable experience developing a book of business for a fast-paced, rapidly growing professional services company, preferably in the MarTech industry but in the end, in consultative business development.

Responsibilities include:

• Directly responsible for the Sales function at LCG to attain and exceed annual quotas.
• Drive revenue and relationships across multiple industries with ongoing opportunities for business engagements.
• Leads the strategic planning process relative to the sales department and serve as a member of the management team.
• Sells software, solutions, and services by developing meaningful relationships with prospects. Constantly strives to establish and improve relationships of trust.
• Writes proposals, sets pricing guidance, and assists operational leaders in leading pre-sales engineering activities to grow the pipeline and advance deals.
• Collaborates with marketing to convert Marketing Qualified Leads (MQLs) to Sales Qualified Leads (SQLs)
• Contributes on committees at the IAB
• Helps LCG meet sales financial objectives by maintaining desired margins in each contract and proposal, forecasting requirements, preparing an annual budget, scheduling expenditures, analyzing variances, and initiating corrective action.
• Maintains relationships with clients by providing support, information, and guidance; researching and recommending new opportunities; recommending profit and service improvements.
• Stays current on industry trends, market activities, and competitors.
• Promotes quality service by establishing and enforcing organization standards.
• Maintains professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; benchmarking state-of-the-art practices; participating in professional societies.
• Promotes LCG's corporate culture both internally and externally
• Performs other duties as assigned.

Bonus points include:

• Background in digital marketing and professional services sales roles
• Avid networking and ability to bring new business in from day 1
• Knowledge of digital marketing
• Intense knowledge seeker about the industry
• Familiarity with our technology partners: Adobe, Google, IBM, Oracle, Salesforce, ClickTale, Ensighten, Tealium and Microsoft.
• Familiarity with tools we use internally: Bitrix, Quickbooks, TSheets, Microsoft Power BI, Office 365.
• Highly polished interpersonal and communication skills.
• Expert proficiency with Microsoft Office, Outlook, Excel, Word, and Power Point.
• High degree of initiative, with the ability to evaluate situations and make recommendations.
• Comfortable in a multi-tasking, demanding, fast-paced atmosphere.

Founded in 2004, we help organizations develop, deploy, and measure effective digital marketing strategies.

As a trusted advisor to digital marketers in the Americas, using a proprietary series of multi-disciplinary methodologies to improve their Return on Marketing Investment. Our team includes experts in digital transformation, digital analytics, data science, business intelligence, digital marketing and technology. With regional offices in Philadelphia and São Paulo, Brazil, combining the personal touch of local services with world-class expertise.

Digital marketers work with us to develop, deploy and measure proven methodologies and best-practices, allowing them to optimize acquisition, conversion, retention, and engagement. As a company we maintain certifications or partnerships with leading innovators such as Adobe, Oracle, IBM, Salesforce, Ensighten, Tealium, Monetate, ClickTale, and many other digital marketing technology innovators.

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